Intellectual Property & Technology

Advertising, Promotions, Sweepstakes & Consumer Loyalty Programs

Marketing initiatives increasingly intersect with advertising, privacy, consumer protection, and intellectual property laws. Businesses need practical legal guidance that allows them to promote products creatively while managing legal and regulatory risk.

Morningstar Law Group advises companies on advertising campaigns, promotional programs, sweepstakes, contests, consumer loyalty programs, influencer relationships, endorsements, and related regulatory requirements.

Our lawyers work closely with marketing, legal, and executive teams to help clients launch effective campaigns while complying with evolving federal and state requirements.

How We Help

  • Advertising review
  • Sweepstakes
  • Contests
  • Consumer loyalty programs
  • Influencer agreements
  • Endorsements
  • Digital marketing review
  • FTC compliance
  • Promotional rules
  • Consumer protection counseling

Who We Serve

We represent consumer brands, retailers, hospitality companies, technology businesses, manufacturers, healthcare organizations, and other companies engaged in consumer marketing.